Here’s the cover of the Southern Railway staff magazine from 1935. The design is signed with the initials VR. That’s Victor Reinganum. You can find out about him, here
http://en.wikipedia.org/wiki/Victor_Reinganum
I bought this in a second-hand bookshop. It was really inexpensive, but I liked the integration of image and typography in the design. The gothic tracery of the rails is terrific.