Otis + Dorothy Shepard / Wrigley Billboard / 1937 / USA

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My new issue of eye, the international review of graphic design, arrived today. Imagine my surprise and delight to discover this amazing gatefold of a Wrigley billboard design by Otis and Dorothy Shepard from 1937…the airbrush and streamlining of the train work brilliantly together to create a very dramatic effect.

Mid-century American poster design seems to have been directed towards these large-scale billboard formats. I know there are a couple of these kinds of design by A M Cassandre, the Russian/French poster genius, from when he worked in the USA.

There’s a new book about the Shepards…forgotten masters of American graphic design…Brilliant.

L1070132L1070130This is the cover from the new eye, No89…Amazingly, I have a complete run of this magazine. I’ve even written for it a few times. I’m proud to be associated with this publication, as both subscriber and contributor. Long may they continue.

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